One of the issues I have long had with the field of economics is some of the underlying assumptions behind the theory. For example, the laws of supply and demand assume that not only are humans rational (desiring less of a good when the price rises), but that humans have access to the information that allows them to make that rational decision (they realise the price of the good has risen). Obviously in instances like grocery shopping this is the case, but in some markets, the job market for instance, this is obviously not the case.

This TED talk by Wingham Rowan is essentially about leveraging a new kind of market place to fulfil needs more efficiently; for example allowing people to work on demand and incredibly flexibly. Thereby achieving an economy wide efficiency that previously we could only dream of. But what really struck me about Rowan’s new marketplace is the data it would put in people’s hands. For once people can truly see the demand for, and expected returns from, a potential profession; and the rewards that can be reaped from things like training or relocation. Of course if this new marketplace can reap the rewards Rowan promises that is a good thing, but it would also be incredibly interesting just to see what people do with the information we already assume they have.